Director, Media Planning

Media Experts is a leading media agency in Canada helping brands connect with audiences across digital, broadcast, out of home, and print. We are data-driven and powered by the spirit of discovery. Our unique approach revolves around designing effective, hard-working Mediasystems™ that drive brand engagement and deliver outstanding business results.

We are seeking a curious and passionate Director, Media Planning, to help lead our dynamic team of maverick Experts in our Vancouver office. If you are interested in a senior leadership position at one of Canada’s top media agencies, have a passion for strategy and dedication towards delivering exceptional work, you may be the right fit we’re looking for.

POSITION SUMMARY:

The Director, Media Planning, will essentially act as an associate director to the GM; overseeing all client business while guiding workplace day-to-day with a steady hand. The role requires strong leadership to provide effective media counsel to both staff and clients. With their finger on the pulse of this industry, the Director will apply this industry know-how to manage and train teams regarding all things related to Media.

RESPONSIBILITIES:

  • Provide strategic council and thought leadership for clients.
  • Maintain a strong understanding of market dynamics, targeted client challenges, and competitive strategies.
  • Identify and evaluate key business partnerships and make recommendations.
  • Cultivate an ongoing understanding of client business, operations, and marketing strategies and how these relate to media and communication strategies including trends, issues, and position papers.
  • Inspire and lead the team in the development of creative and innovative and on-strategy media solutions grounded in insight.
  • Establish and grow strong client, team, and agency relationships.
  • Collaborate with creative agencies and activation partners to develop ideas aligned to client strategy.
  • Continually monitor and identify areas of both opportunity and risk with regards to achieving business objectives.
  • Manage human resource administration, which includes: maintaining staff levels through effective recruiting, salary administration, performance management, and conflict resolution.
  • Provide leadership in areas of hiring, training, educating, and motivating towards higher levels of performance.
  • Oversee teams and ensure adherence to process and standards.
  • Contribute towards the betterment of the overall Media Experts product and image, such as: recommend procedures, contribute to Media Mix, identify and communicate potential buying market conditions to peers, attendance at media/client events.
  • Support integration across unit and functional lines at Mediabrands.
  • Attending media seminars and presentations to improve professional development.
  • Pursue new business opportunities and participate as required in new business presentations.

QUALIFICATIONS:

  • Post-secondary education in a related field or equivalent work experience.
  • Minimum of 8 to 10 years’ experience in Media Planning with at least 5 years of experience leading strategy development for client business.
  • Planning experience across all media channels, with strong digital knowledge. Buying experience is an asset.
  • Highly developed oral and written communication skills.
  • History of building positive lasting client relationships.
  • Demonstrated ability to develop integrated marketing communication plans encompassing all forms of media.
  • Demonstrated ability to manage and develop staff.
  • Ability to drive projects from conception to completion; project management experience; strong presentation skills.
  • Experience/involvement in new business planning and presentations preferred.
  • Advanced understanding of proprietary and syndicated media research tools and media computer software programs.
  • Independent thinker, problem solver with attention to detail.
  • Ability to translate data into insights for the purpose of planning client communication strategies.
  • Strong negotiation skills.

WHAT’S IN IT FOR YOU?

  • Beer and wine Fridays? Check.
  • Access to the latest industry platforms and training programs? Check.
  • A chance to drive business results for top-tier Canadian brands? Check.
  • An epic yearly trip to summer camp in Ontario? Check.
  • An annual rocking holiday party in Montreal? Check.
  • From the tip of the ocean to the top of the mountain in twenty minutes, and work in a beautiful office in Vancouver’s vibrant Gastown neighborhood? Check.
  • An agency that truly believes in giving back to the community through volunteer outreach programs? Check.
  • All the free Cheerios and Granola you can eat? CHECK!
  • And of course, compensation based on experience, parental leave, health insurance, RRSP saving options, summer hours, vacation + extra-long weekends + a week off during the holiday season.
  • An awesome agency to work with.

If you are interested in the position, please send your CV and cover letter to careers@mediaexperts.com. Be sure to indicate “Director, Media Planning – Vancouver” in the subject line.

Media Experts is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for those with a disability or medical need during any stage of the recruitment process. We thank all candidates for their interest in Media Experts, however, only those candidates selected for an interview will be contacted.

 


Coordinator, Media Planning

Media Experts is a leading Canadian media agency helping major Canadian brands deliver messaging across broadcast, print, out of home and digital. We are data-driven and powered by the spirit of discovery. Our unique approach revolves around designing effective, hard-working Mediasystems™ that drive brand engagement and deliver outstanding business results.

We are actively seeking a Coordinator, Mediasystems Design in our Vancouver office. This entry level position provides someone seeking to pursue a career in Media and Advertising with a tremendous opportunity to join one of Canada’s top Media Agencies and to learn shoulder-to-shoulder from some of the best media talent in our industry. Full, on-going training will be provided with the goal of advancing within Media Experts commensurate with your ability to excel at your responsibilities.

Job Description

  • Work closely with our planners and buyers in the development and implementation of strategic media plans for our customers, which include some of Canada’s most successful brands.
  • A strong communicator and has an eye to attention to detail, efficient time management skills, excellent collaboration with our teams, strong problem solving skills and the ability to learn quickly.

Requirements:

  • Post-secondary certificate or degree with preference for Media and/or Marketing specialization or similar achievement.
  • Works well, even thrives, under pressure and performs well in a in a fast-paced and dynamic environment.
  • Excellent working knowledge of the Microsoft Office Suite of programs, (Excel, Word, PowerPoint & Outlook).
  • A strong passion for the advertising business and an eagerness to learn are a must.

What’s in it for you?

  • Beer and wine Fridays? Check
  • Access to the latest industry platforms and training programs? Check.
  • A chance to drive business results for top-tier Canadian brands? Check.
  • An epic yearly trip to summer camp? Check.
  • A beautiful office in Vancouver’s happening Gastown neighborhood? CHECK!
  • And of course, compensation based on experience, parental leave, health insurance, RRSP saving options, summer hours, vacation + extra-long weekends + a week off during the holiday season.

If this describes you and you are ready to join the media-curious and future-focused team at Media Experts, please send your CV and cover letter to careers@mediaexperts.com.

Candidates who meet the required qualifications will be contacted for interviews.

Media Experts is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for those with a disability or medical need during any stage of the recruitment process. We thank all candidates for their interest in Media Experts, however, only those candidates selected for an interview will be contacted.


Looking for you!

Media Experts is a leading Canadian media agency helping major Canadian brands deliver messaging across broadcast, print, out of home and digital. We are data-driven and powered by the spirit of discovery. Our unique approach revolves around designing effective, hard-working Mediasystems that drive brand engagement and deliver outstanding business results. The energy in all our offices is contagious, vibrant and fun!

We are always on looking for great talent who have a passion for doing great work and having fun along the way! If that is you, don’t hesitate to drop us a note with your resume at careers@mediaexperts.com.