Media Experts in the News: June

 

 

Kris Davis Shares E-commerce Strategy

An offshoot of his participation on The Globe Content Studio’s panel discussion on eCommerce in May, read SVP Kris Davis’s perspective on the four future effective marketing e-commerce trends. Read the full article here.

 

Carol Cummings on Summer TV Buys

Heading into summer, CARDonline asked our Director, Broadcast, Carol Cummings what’s a buyer to do? Iif now is the right time to invest, with audiences looking strong and inventory availability high? Or will television goodwill grind to a halt, especially with key series missing? Read what she had to say here.