media experts named media agency of record for Pizza Pizza Limited

Chosen for Deep Insights, Passion and Retail Expertise, the Agency Will Lead Media Strategy Nation-Wide Across All Media Channels

December 12, 2018 – Toronto, ON – After a competitive review to consolidate to one media agency, Canada’s pizza pioneer and quick-service restaurant leader Pizza Pizza has selected Media Experts, a division of IPG Mediabrands, as their official Media Agency of Record (MAOR).

The QSR company has entrusted Media Experts to consolidate and drive their media strategy, planning, and buying on a national scale for both their Pizza Pizza and Pizza 73 brands.

“At Pizza Pizza, we place high value on the quality of the service, product, and experience we offer to our customers; our approach to marketing is no exception,” states Alyssa Huggins, Vice-President of Marketing at Pizza Pizza. “As we strive to continually improve our offering, our priority went beyond finding an agency with strong strategic and analytic capabilities, but one that produced an exceptional team with whom we could build a true partnership. The team at Media Experts demonstrated without question how an agency can go above and beyond to deliver on both these fronts.”

“Media Experts is delighted to be working with this iconic Canadian brand. We cannot wait to become an extension of the Pizza Pizza marketing team and start delivering the outcomes that matter to their business,” explains Robert Jenkyn, President of Media Experts. “Our team is set to bring fresh, data-driven solutions to the table and reach the high level of innovation that Pizza Pizza has challenged us with achieving.”

Media Experts will launch their first Pizza Pizza and Pizza 73 campaigns nation-wide in January 2019.